Privacy policy

Last updated: 2 May 2026

Urban Muze ("Urban Muze," "we," "us," or "our") is committed to protecting the privacy of visitors and customers of urbanmuze.com (the "Service"). This Privacy Policy explains what personal information we collect, how we use and share it, and the choices and rights you have. By using the Service, you agree to the practices described in this Policy.

Section 1 — Who We Are

Urban Muze is a designer handbag and sunglasses retailer based in the United Arab Emirates. For the purposes of applicable data-protection laws, we act as the data controller of the personal information collected through the Service.

Section 2 — Information We Collect

We collect information from and about you in three main ways:

Information you provide to us. When you create an account, place an order, sign up for our newsletter, contact our support team, or write a product review, you may provide details such as your name, email address, phone number, billing and shipping address, order details, gift-message content, and any communication you send us.

Information collected automatically. When you visit the Service, we automatically collect certain technical information, including your IP address, browser type and version, device type, operating system, referring URLs, pages viewed, time and date of visits, and other usage information. We collect this information using cookies, pixels, and similar tracking technologies.

Information from third parties. We may receive information about you from our payment processors, fraud-prevention providers, shipping carriers, marketing platforms, analytics providers, and from social-media platforms when you interact with our pages or content there.

We do not knowingly collect personal information from children under the age of 18.

Section 3 — How We Use Your Information

We use your personal information to:

process, fulfil, and ship your orders, and to communicate with you about them;

create and manage your account and verify your identity;

provide customer service and respond to your inquiries;

send you transactional emails such as order confirmations, shipping updates, and invoices;

with your consent where required, send you marketing communications about new arrivals, restocks, promotions, and editorial content;

personalise your shopping experience and recommend products that may interest you;

operate, maintain, secure, and improve the Service, including diagnosing technical issues and preventing fraud;

comply with our legal obligations, enforce our Terms of Service, and protect our rights and the rights of our customers and others.

Section 4 — Legal Bases for Processing

Where applicable data-protection laws require it, we rely on the following legal bases for processing your personal information: performance of a contract with you (for example, fulfilling your order); your consent (for example, optional marketing emails or non-essential cookies); compliance with a legal obligation; and our legitimate interests in operating, securing, and improving our business, provided those interests are not overridden by your rights.

Section 5 — Cookies and Tracking Technologies

We use cookies, pixels, local storage, and similar technologies to operate the Service, remember your preferences, keep you signed in, maintain your shopping cart, measure site performance, and personalise marketing. Some cookies are strictly necessary for the Service to function; others are used for analytics, personalisation, and advertising and are only set with your consent where required. You can manage cookies through your browser settings or, where available, through the cookie banner on the Service. Disabling certain cookies may affect the functionality of the Service.

Section 6 — Sharing Your Information

We do not sell your personal information. We share information only with the following categories of recipients and only as needed:

Payment processors that handle card and other payment transactions on our behalf, in line with industry security standards;

Shipping carriers and logistics providers to deliver your orders;

Technology and service providers who help us operate the Service, including hosting, email delivery, customer-support tools, analytics, and marketing platforms;

Authentication and fraud-prevention providers used to verify items, customers, and transactions;

Professional advisers including lawyers, accountants, and auditors where required;

Government authorities, regulators, or law-enforcement bodies where we are legally required to disclose information or where disclosure is necessary to protect our rights or the safety of others;

Successors in interest in the event of a merger, acquisition, restructuring, or sale of all or part of our business.

We require these recipients to handle your information with appropriate confidentiality and security.

Section 7 — International Transfers

We are based in the United Arab Emirates and our service providers may be located in other countries, including jurisdictions whose data-protection laws may differ from those of your country of residence. Where personal information is transferred internationally, we take appropriate measures to ensure that it remains protected in accordance with this Policy and applicable law.

Section 8 — Data Retention

We retain your personal information only for as long as necessary to fulfil the purposes for which it was collected, including to satisfy any legal, accounting, tax, or reporting requirements, to resolve disputes, and to enforce our agreements. Order and transaction records are typically retained for the period required by applicable commercial and tax legislation.

Section 9 — Your Rights

Subject to applicable law, you may have the right to access the personal information we hold about you; request that we correct inaccurate information; request that we delete your information; object to or restrict certain types of processing; withdraw consent at any time where processing is based on consent; receive a copy of your information in a portable format; and lodge a complaint with the relevant data-protection authority. To exercise any of these rights, please contact us using the details below. We may need to verify your identity before responding to your request.

Section 10 — Marketing Choices

You may opt out of marketing emails at any time by clicking the "unsubscribe" link in any marketing email we send, or by contacting us directly. Even if you opt out of marketing communications, we may still send you transactional or service-related messages such as order confirmations and shipping updates.

Section 11 — Security

We use a combination of technical, organisational, and physical safeguards designed to protect your personal information against unauthorised access, loss, misuse, alteration, or disclosure. Payment card information is processed by PCI-DSS-compliant payment providers and is not stored on our own servers. While we work hard to protect your information, no method of transmission over the internet or electronic storage is completely secure, and we cannot guarantee absolute security.

Section 12 — Third-Party Links

The Service may contain links to third-party websites or services that are not operated by us. This Privacy Policy does not apply to those third parties, and we are not responsible for their privacy practices. We encourage you to review the privacy policies of any third-party services you access.

Section 13 — Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, the Service, or legal requirements. The "Last updated" date at the top of this Policy indicates when changes were made. We encourage you to review this Policy periodically. Your continued use of the Service after the revised Policy is posted constitutes your acceptance of the changes.

Section 14 — Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our handling of your personal information, please contact us through the contact form on our website at urbanmuze.com or via the contact details listed on our Contact page.